It was one piece of data that was the catalyst for Jeff Bezos starting his business. Bezos was a successful banker earning a dream salary but was looking to work for himself. He came across information that showed that ‘World Wide Web’ usage was growing by 2,300 percent a month. It was circa 1993, well before the hype, when Bezos recognized the expansive possibilities of selling online. We all know what happened next, the creation of the Amazon business empire worth 610 billion.
The point is if you are looking for an industry to focus on for the next chapter of your life, you need to take a leaf out of Jeff’s; you need to swim where the fish are, you need an industry that is growing, and growing for a generation.
Aged care in Australia is booming
It is common knowledge that Australia’s population is aging with one in six Australians now over the age of 65 (Australian Bureau of Statistics, 2016).
Australia is growing faster than at any other time in history and the population is living longer. The number of people aged over 85 years is predicted to increase by 30% in the next 10 years. It is estimated 80% of these persons will require some level of care and three in ten will have been diagnosed with dementia and require long term care.
Driven by increased life expectancy, lower birth rates and increased wealth, there are increasing concerns about the lack of resources to support an aging population. While this will undoubtedly, spawn a crisis for some, it is creating lucrative business opportunities for others.
The ‘In home care’ market generated more than $43 billion in revenue during 2016. The sector is projected to grow by 6.4% per annum, driven by the demand for people looking to receive care of all types in their own home.
The correlation between dependencies on government support increases with age, for example over 50% of those aged 65-74 years had government funding as their only source of income.
Nonetheless, most Australians wish to remain home and as part of their community. The ABS General Social Survey found that 25% of persons aged 65-74 have had difficulty accessing assistance such as domestic, allied health, transport and meals. In comparison to those aged 85 years and over where only 10% had difficulty.
Opportunities in the “Home Care” Sector
Government funding in both disability and aged care sectors is changing, providing consumers with more choice and control over how their funding package will be utilized and who will provide the care. Just Better Care is one company perfectly positioned to take advantage of these changes by providing the best care experience in the marketplace. Just Better Care is a franchise system rapidly growing across Australia which provides in-home care and support services.
According to Andrew Lyme from Just Better Care, “The brand pillar is based on providing care to those who seek to better their life in the comfort of their own home. It is about giving independence back”. The service comforts families by knowing that their aged parents or disabled family members can remain where they choose and feel safe. Studies from the Oxford academic journal of Gerontology have proven that the shock and stress of moving fragile family members out of their homes and into institutionalized care can actually cause a rapid decline in emotional and spiritual wellbeing and is cases lead to mortalities.
Just Better Care are looking for people to buy into their business, they need stakeholders who can build the business and their territories. The skill set required is business development or sales skills, someone that can showcase the business with local GPs, hospitals, physios, councils, local clubs, industry funding bodies and others.
Just Better Care is the longest running and biggest franchised company in the sector. They have been operating for over 15 years. With such a great brand, the right franchisee has the potential to excel and be on the path for success.
Apart from making a huge difference to people lives there are also the financial rewards also.. Now if that hasn’t caught your attention perhaps think about how this industry will grow over the next 20 years.
Training and support is provided, so investing in a franchise for Just Better Care, according to all economic and demographic indicators is definitely one of the smartest moves that you will ever make.
For a confidential discussion enquire today.
About Just Better Care
Just Better Care is leading the industry and is the biggest and longest running in-home care and support services franchise in Australia. There are now openings for franchise opportunities around Australia for like minded entrepreneurs to join this lucrative industry.
Just Better Care provides a wide range of in-home services including aged, disability, in-home nursing, respite care, home cleaning, companionship, transport, shopping, meal preparation and much more. We are continually updating our services to satisfy demand and meet the changing needs of our customers.
Enquire today for a confidential discussion by clicking the link here.