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Today on Eden Exchanges, we spoke to CEO Pippa Hallas of Ella Baché, an iconic retail and spa salon franchise operating nationwide. Listen as Pippa delves into her professional role as CEO of Ella Baché, the family connection in the name, the point of difference for the business and how you can become a franchisee at Ella Baché
- Business background
Pippa outlines her wealth of management experience and impressive business background that led her to take ownership of her family’s business, Ella Baché
- What Ella Baché is
Ella Baché offers personalized skincare solutions, extensive franchisee training, and an exclusive locally made skincare product range
- The company vision
Pippa explains Ella Baché’s carefully constructed company vision
- Point of difference
Pippa elaborates on how education in skincare for all team members sets Ella Baché apart from other players in the skincare industry
- Adapting the business to meet demand
The global pandemic has allowed Ella Baché to reach more customers as people gravitate towards skincare rituals at home and funnel their money into quality skincare products
- What’s on the horizon
Pippa’s excitement for evolving industry technology and innovations in skincare and beauty management
- The franchise culture
The Ella Baché franchisees operate under a positive company culture that promotes connections and a family like atmosphere within the company
- Ella Baché is always evolving
Pippa delves into family influences in terms of respectful, honest communication within the business and inspirations leading to industry innovations
- What Ella Baché is looking for in a franchisee
Pippa outlines the values and characteristics needed to become an Ella Baché franchisee and the extensive training and support provided by the company
- Top reasons to become a franchisee
Hear Pippa’s advice for any interested potential franchisees
About Ella Baché:
The Ella Baché philosophy of personalised skin care has been with them from the very beginning.
They were created by Madame Baché in Paris, 1936, a revolutionary cosmetic chemist who believed just as we are genetically different, the same holds true of our skin.
Her skincare philosophy was based on the belief that “because no two skins are alike”, every client’s skin is uniquely individual. Her immense passion for skin care has laid the foundations for who we are today.
Every employee you meet in these stores is a trained Ella Baché Skin Therapist, and carries on the Madame Baché philosophy into the future.
At Ella Baché, they’re committed to helping every individual feel confident in their skin. They do this by teaching them what their skin loves, using their expertise to create personalised, expert skin solutions for maximum results without the harm.
They’re innovative, established and trustworthy, and they want their brand to be customer focused, empowering and inclusive. Plus, they want to truly engage with their audience, whether they’re clients over 40, their new audience of women and men in their late 20s and early 30s, college students, or potential new franchisees.